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Training a referring expression comprehension (ReC) model for a new visual domain requires collecting referring expressions, and potentially corresponding bounding boxes, for images in the domain. While large-scale pre-trained models are useful for image classification across domains, it remains unclear if they can be applied in a zero-shot manner to more complex tasks like ReC. We present ReCLIP, a simple but strong zero-shot baseline that repurposes CLIP, a state-of-the-art large-scale model, for ReC. Motivated by the close connection between ReC and CLIP’s contrastive pre-training objective, the first component of ReCLIP is a region-scoring method that isolates object proposals via cropping and blurring, and passes them to CLIP. However, through controlled experiments on a synthetic dataset, we find that CLIP is largely incapable of performing spatial reasoning off-the-shelf. We reduce the gap between zero-shot baselines from prior work and supervised models by as much as 29% on RefCOCOg, and on RefGTA (video game imagery), ReCLIP’s relative improvement over supervised ReC models trained on real images is 8%.